Printify Personalization - Workflow and Setup to Drive Sales

Let’s walk through everything about Printify personalization, from the basics to workflow and methods to add customization options. As a leader in product personalization, Teeinblue shares exclusive insights to help you excel on Shopify, Etsy, and beyond. Learn the process to skyrocket your Printify sales with customization today!

Does Printify Do Personalization?

Yes, Printify offers robust product personalization features, allowing merchants to create unique, customized print-on-demand (POD) products across multiple e-commerce platforms.

Printify Personalization Overview

Printify enables sellers to add custom elements using its dashboard, such as:

• Text fields (e.g., customer names, quotes, special messages).
• Image uploads (e.g., user-submitted photos, custom graphics).
• Design variations (e.g., color options, font changes).

In addition, when using third-party product personalizers integrated with Printify, you can add unlimited custom elements: clipart, maps, vectors, calendars, spiral text, scrabble crosswords, etc.

Supported Platforms for Printify Personalization

Printify personalization works with multiple e-commerce platforms and marketplaces like Shopify, Etsy, WooCommerce, Amazon, TikTok Shop, etc. However, the level of personalization available depends on where you're selling. For example:

• Shopify – Merchants can offer unlimited personalization options and choose from a lot of product personalizer apps to implement advanced features and live personalization on the product pages.
• Etsy – It also enables unlimited options to personalize Printify products. However, you cannot implement real-time previews on Etsy’s product listings.

Note: Currently, the Printify Pop-Up Store does not support personalized products.

How to Enable Printify Personalization

As of March 2025, merchants can activate Printify Personalization through:

• The Printify Dashboard – Sellers can enable built-in personalization for selected products.
• Third-Party Apps – Tools directly integrating with Printify can offer advanced customization options and speed up order processing, ensuring quicker fulfillment and a smoother customer experience.

💡 Master the basics: Product Customization from Scratch for POD Success

How Does Printify Personalization Work?

The Printify personalization process involves four main stages across e-commerce platforms:

1. Merchant setup: Select products from the Printify catalog > Create sample designs (a design template) > Configure personalization options (if using a third-party app).
2. Customer experience: Choose customization options and Place personalized orders.
3. Merchants prepare personalized orders: Review customization details > Prepare production-ready files > Submit orders to Printify for production.
4. Printify fulfills orders: Receive orders > Print custom designs on the corresponding products > Perform quality checks > Package and ship to customers.

Diagram describing the 4 stages of Printify personalization process

💡 Take your POD business further: Complete Guide to Dropshipping Personalized Products

How to Do Personalized Items on Printify (Direct on Its Dashboard)

Printify allows merchants to create customizable products directly from its dashboard, making it easy to offer personalized print-on-demand (POD) items. Follow these steps to enable product personalization on Printify (updated as of January 2025).

Step 1: Access Your Printify Dashboard

• Log in to Printify – Visit the Printify website, click Log In, and enter your credentials.
• Select a Store – Choose an existing store or click Add a new store

Step 2: Choose a Printify Product

• Browse the Printify Catalog – Navigate to Catalog on the left menu and explore product categories (e.g., T-shirts, mugs, hoodies).
• Select a Product – Click on a specific item, then hit Start Designing to move forward.

Printify catalog and product selection interface

Step 3: Design Your Customizable Product

• Use Printify’s Product Creator – Upload custom designs, add editable text fields, and include graphics or images.
• Save the Product – Once the design is ready, click Save Product and proceed to publish.

Printify's Product Creator with design tools and layers

Step 4: Enable Personalization & Publish the Product

• Review Product Details – Modify mockups, descriptions, pricing, and variants.
• Turn on Personalization – Scroll to the Personalization section and toggle Enable Personalization.
• Publish Your Product – Click Publish, and Printify will list it as Personalizable under My Products.

Enable the personalization toggle and publish settings

Step 5: Manage Personalized Orders Efficiently

• Locate Custom Orders – Navigate to the Orders page and find orders labeled Personalizable or Review Needed.
• Customize the Design – Click Review, adjust customer personalization in the Product Creator, and approve the final version.
• Submit for Fulfillment – Click Submit to send the completed order to Printify’s print provider.

Order management interface showing the personalization review process

Tips for Success in Using Printify Personalization

To maximize sales and create a seamless shopping experience with Printify personalization, follow these key strategies:

• Sell trending personalized products – Capitalize on seasonal trends by offering personalized products tailored to occasions like Valentine’s Day, Mother’s Day, Father’s Day, Christmas, and New Year.
• Use high-quality designs – Upload clear, high-resolution files for the best print results.
• Make customization easy – Offer simple text fields and image uploads with clear instructions.
• Optimize product listings – Use SEO-friendly titles, detailed descriptions, and high-quality mockups.
• Price smartly – Factor in base costs, customization effort, and profit margins. Offer bulk order discounts.
• Manage orders efficiently – Approve custom orders quickly and use automation tools when possible.
• Deliver great customer support – Respond to inquiries fast and allow revision opportunities.
• Choose a suitable third-party app - Enhance personalization and boost sales with real-time previews and advanced customization options.

Implement Printify Customization Using Teeinblue

For merchants looking to elevate their Printify personalization capabilities, Teeinblue offers a seamless integration that streamlines the entire customization process—from product import to order fulfillment.

Why Use Teeinblue for Printify Personalization?

With Teeinblue’s direct integration with Printify, you can:

• Streamline workflow: Connect to Printify to directly import products, design & add personalizable designs to their items, and fulfill custom orders from the app.
• Expand customization: Offer unlimited personalization with text, photos, clipart, maps, vectors, calendars, Spotify songs, scrabble, and more.
• Make personalization quick and efficient: Access advanced tools like conditional logic, additional charges per option, sync options across design templates, bulk actions for designing and publishing products, and more.

Printify Dashboard vs. Teeinblue

When using Teeinblue for Printify personalization, you unlock more advanced product customization options than when using just the Printify Dashboard. Here’s a quick comparison to help you decide:

Now, let’s take a few minutes to see how to do Printify personalization with Teeinblue!

FAQs: Printify Personalized Products

1-How does Printify personalization differ from its alternatives?

Printify offers basic personalization options from its dashboard, such as text fields, image uploads, design variations, and layer adjustments. However, it lacks advanced customization features like real-time preview and custom packaging options, which limits the depth of personalization and branding.

2-How to make a custom listing on Etsy with Printify?

To make a custom listing on Etsy with Printify, in the Printify dashboard, select your connected Etsy store, import a product, create your base design, and enable personalization before publishing. Alternatively, you can use an Etsy product personalizer that integrates with Printify for enhanced features.

3-How to custom Printify products on Shopify?

For basic personalization, using the Printify dashboard is a great choice. However, for more advanced customization options, installing a Shopify product personalizer app like Teeinblue is highly recommended.

Hope this guide has provided you with valuable insights and practical methods to succeed with Printify personalization. If you're looking for more expert insights to optimize your personalized print-on-demand offerings, the Teeinblue Global Community for Print-on-demand Personalization may help. Connect with successful POD sellers and update cutting-edge personalization trends today!

Further Reading: Master Product Personalization

Product Customization in a Nutshell: Definition, Examples & Best Practices

How to Dropship Personalized Products: The Ultimate Step-by-Step Guide

Start Your Custom Phone Case Business: A Complete Guide to Success